Central Office Staff


Betsey Horth

Executive Director

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Betsey received the 2012 Gold Medallion Award from the Kennedy Center American College Theater Festival (KCACTF) Region IV. That same year she delivered the commencement speech to the Florida School of the Arts. In 2013 she married and traveled to Italy, Dubai, the Bahamas, and various destinations throughout the United States.

Prior to becoming the Executive Director of SETC in 1999, Betsey taught costuming at Buffalo State College for 11 years and worked in marketing and/or development for professional theatres in Wisconsin and in Buffalo, New York, as well as in the ski and gift industries. She has also performed as a commercial/film actress, and successfully produced her own play Joan of Arc: Alive! Betsey wrote a monthly column, A Month of Sundays, for a Western New York regional magazine and produced the magazine’s daily radio Family Lifeline reports on Creative Family Life for eight years.

Betsey Horth holds an MS in Creativity. As a creativity specialist she continues to design, present and train groups in creativity skills, leadership development and creative problem solving techniques. She has co-designed and trained for the Center for Creative Leadership’s Leading Creatively Program in Greensboro, North Carolina, presented to the Dupont Corporation, Singapore Institute of Management and Hewlett Packard among others. She has been a Leader at the Creative Problem Solving Institute in Buffalo, New York, for five consecutive years, a Keynote Speaker for the Quebec International Creativity and Innovation Networking conference (ICINC), and a presenter for several Annual South African Creativity Conferences.


April J’ Callahan Marshall

Professional Theatre Services

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April holds a Master of Fine Arts in Theatre Performance, as well as an AB degree in “Aesthetics in Society.” April has been active in all phases of theatre for nearly 40 years (since she was 2). She is an accomplished actress and director, serves on theatre boards, adjudicates, and yes, even stage manages now and then!

In directing the Professional Theatre Services of SETC, April oversees all aspects of the SETC Professional Spring, Fall and Screening Auditions for actors, as well as Theatre Job Services (the hiring process for all off-stage jobs). She is the liaison and contact for all events and activities involving professional theatre companies, summer stocks, dinner theatres, cruise lines and theme parks who participate with SETC, as well as the auditionees, employees, reference providers and others essential to these events.

April oversees theatre job postings and resume search through the SETC Theatre Job Board, for theatre companies seeking candidates for crew, tech and administrative positions. April regularly communicates with SETC Board and Committees on policy issues and development of the future for Auditions and Theatre Job Services. She is responsible for the development and ongoing maintenance of the online registration system, database and much, much more! “SETC has provided me the means to combine my passion for theatre and my desire to share that with others both onstage and off,” April says.


Quiana Clark-Roland

Program Manager

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At SETC, Quiana serves as Executive Assistant and Program Manager for the Fall and Spring Events. Quiana has a Masters in Science Arts Administration at Drexel University and B.A. in Arts Administration with a minor in Theatre from the University of Kentucky.

Prior to SETC, Quiana Clark-Roland served as the Administrative Assistant for the Greater Philadelphia Cultural Alliance, an arts and culture service organization in Philadelphia, Pennsylvania.

Quiana oversees the coordination and planning of all conference logistics and programming; processing and scheduling of workshop proposals and special events, as well as overseeing the volunteer and convention operations program.

Claire Wisniewski

Educational Services Manager

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Claire is a graduate of Greensboro College where she earned her B.A. in Theatre with a concentration in Stage Direction and Management. Her work experience includes three summers at the Berkshire Theatre Festival in Stockbridge, Massachusetts; four years assisting with auditions coordination for the North Carolina Theatre Conference; two years as the facility stage manager for the North Carolina State High School Play Festival; and as a member of SETC’s Dream Team for the Spring 2010 Annual Convention in Lexington, KY.

Claire’s major responsibilities include coordination of the Graduate and Undergraduate School Auditions and Design/Tech Interviews; Commercial Exhibits and Education Expo; Design Competition; Teachers Institute; High School and Community Theatre Festivals; and most other aspects of SETC pertaining to the College & University and Secondary School Divisions.

Kim Doty

Communications Specialist

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Kim’s primary responsibilities as Communications Specialist include managing the content for SETC’s convention program, newspaper and mobile app, updating website copy, proofreading publications, and keeping up with SETC members on social media.

Before joining SETC, Kim served as Content and Design Assistant at Triad Stage and did some freelance graphic design work for the North Carolina Theatre Conference, both in Greensboro, NC. She’s also worked as an invitation designer for a papermaking studio, editorial staff for literary journals, copywriter and online marketing specialist for a self-publishing company, and graphic designer for an online social media training program. Kim received her B.A. from Indiana University Bloomington where she studied English, creative writing, journalism and studio art.

Mark Snyder

Accounts Receivable

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Mark is a graduate of High Point University’s American Humanics Program, and a brother of Alphi Phi Omega Service Fraternity. Following graduation he served as Senior District Executive for the Boy Scouts of America for 22 years. He began in 2004 working part-time with SETC in preparation for the SETC Conventions and Auditions.

At Convention, Mark manages registration. He also oversees financial tracking for the online audition and convention registration payments. For a couple of weeks, each fall and spring, Mark escapes from SETC to manage a large furniture showroom at the High Point (NC) International Furniture Market.


Pat Shumate

Data Assistant

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Pat has worked at SETC since 2010 and has been instrumental in data entry for the many facets of SETC. She also researches the web to add new theatres to the SETC invitatons for auditions and job fair. She enjoys theatre, both as an actor and as an audience member. Pat’s favorite performance role is Truvy in Steel Magnolias. She has portrayed Truvy multiple times for both professional productions and community theatre.