Commercial Exhibitors

The Exhibit Hall at the annual SETC Convention offers a great opportunity to display your products and connect with a wide variety of theatre professionals.

2020 Commercial Exhibits

We are now accepting booth reservations for 2020 Commercial Exhibitors! Register now to claim your spot in the SETC Exhibit Hall at the 71st annual SETC Convention in Louisville, KY. The SETC Convention and Exhibit Hall will take place downtown in the newly renovated Kentucky International Convention Center (KICC).

Booth Reservation Deadlines

  • Early-Bird Deadline ($545 per booth): Oct. 15, 2019
  • Final Deadline ($645 per booth): Dec. 13, 2019

2020 Commercial Exhibitor Registration Includes:

  • 10′ x 10′ back- and side-draped booth
  • 7″ x 144″ company sign
  • Draped 6′ table, 2 chairs, waste basket
  • Convention access (workshops, festivals, ect.) for four reps
  • Two convention programs
  • Subscription to Southern Theatre Magazine

Tentative Exhibit Hall Schedule*

  • Exhibitor Load-In:
    Wed., Feb. 26, Noon – 8 p.m.
  • Exhibit Hall Open:
    Thurs., Feb. 27: 10 a.m. – 7 p.m.
    Fri., Feb. 28: 10 a.m. – 6 p.m.
    Sat., Feb. 29: 10 a.m. – 1 p.m.
  • Exhibitor Load-Out:
    Sat., Feb. 29, 1–5 p.m.

* Please Note: Times are subject to change.


Please contact Cadie Burks if you have any questions about exhibiting at the annual SETC Convention.

Email Cadie

2019 Recap

Thank you to everyone who made the Exhibit Hall at the 70th annual SETC Convention in Knoxville, TN, a special place to be! It was a pleasure to host 50+ commercial exhibitors, 100+ educational institutions, and 5,000+ convention attendees at the Knoxville Convention Center in 2019. Special thanks to our 2019 Exhibit Hall special event sponsors: Philips Entertainment Lighting sponsored the Beer Break and Hollins Exposition Services sponsored the Commercial Exhibitor Showcase.